Restaurant owners and operators are part of the fabric of their communities; they provide jobs, meals, hang-out spots, and more. We are inspired by their dedication and hard work, and we do our best every day to give them what they need to be successful and feel supported. From product and marketing support to going to events and hosting our own activations, Goodstock is dedicated to the future growth and success of all our restaurant partners.

We are a proud supporter of the John Brotherton’s Pitmasters Foundation. In the wake of John’s passing in February 2024, the barbecue community wanted to come together to honor the legacy of their friend. In partnership with key pitmasters across the state, we are honored to have the opportunity to raise funds to support the education and empowerment of future pitmasters here in Texas and beyond. Our first event, the Round Rock Briskets: Brisket Bash at Dell Diamond on Friday, July 19, raised over $5,000 for the Foundation and saw hundreds of fans come together in celebration of great food and a legend in the BBQ community.

Our team understands that it's our responsibility to give back whenever we can and support those in the community. We identify new initiatives each quarter and help out wherever there is the greatest need.