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Good Tips- The Ribeye

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Goodstock Black Label Prime Brisket

Our Newest Online Product Offering

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Goodstock Custom Magnetic Board

Only available in-store at Goodstock by Nolan Ryan.

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Goodstock Angus Beef -- Tailgate Package
Goodstock Angus Beef -- Tailgate Package
Sale

Goodstock Angus Beef

Tailgate Package

$159.99 Regular price $210.00

Goodstock Black Label Beef -- Southern Sear Package
Goodstock Black Label Beef -- Southern Sear Package
Sale

Goodstock Black Label Beef

Southern Sear Package

$229.99 Regular price $359.99

Goodstock Angus Beef -- 6oz Tenderloin Filets
Goodstock Angus Beef -- 6oz Tenderloin Filets
Sale

Goodstock Angus Beef

6oz Tenderloin Filets

$86.66 Regular price $129.99

Goodstock Prime Black Label Beef -- Tenderloin Filets
Goodstock Prime Black Label Beef -- Tenderloin Filets
Sale

Goodstock Prime Black Label Beef

Tenderloin Filets

$153.33 Regular price $229.99

Goodstock Angus Beef -- 8oz Tenderloin Filets
Goodstock Angus Beef -- 8oz Tenderloin Filets
Sale

Goodstock Angus Beef

8oz Tenderloin Filets

$106.66 Regular price $159.99

Goodstock Angus Beef -- Weekend Warrior Pack
Goodstock Angus Beef -- Weekend Warrior Pack By Mail

Goodstock Angus Beef

Weekend Warrior Pack

$129.99

Goodstock Prime Black Label Beef -- Grill Master Package
Goodstock Black Label Beef -- Grill Master Package By Mail

Goodstock Prime Black Label Beef

Grill Master Package

$164.99

Guest Reviews

We're new in town, but we've already had some great feedback from our guests and we're much obliged.

Best Turkey Ever!

-Gretchen, Austin, TX

Goodstock one-stop-shop made our holiday a dream this year.  We had the smoked turkey and the Cajun smoked turkey.  Both were EXCELLENT.  THANK YOU.

Holiday Destination

Brooke, Austin, TX

Thank you Goodstock for making our family holiday seamless.  The Turkey was perfect.  I will never cook a turkey again.  I could not believe all of the seasonings and marinades you all have available in store.

Quick & Easy Online Ordering

Paul, Dripping Springs, Texas

The Goodstock e-commerce platform made sending holiday gifts to clients across the country seamless.  Thank you to the team at Goodstock.  I will use this service annually during the holidays. 

Excellent Client Gifts!

Karen, Houston, TX

I just sent my client Goodstock steaks though the Goodstock online portal and they were a HUGE hit.  Wanted to give a shout out to Texas-based Goodstock.  Love supporting local Texas-based businesses.

AS GOOD AS IT GETS.

What does it take to be good? The answer to that question has always mattered to Nolan Ryan. It’s what drove him to become a Hall-of-Fame baseball player and a master cattle rancher and it’s the guiding principle behind Goodstock.

OUR STORY

1957

Nolan buys his
first calf for $1.50

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1960

Nolan begins playing
competitive sports

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1970

Nolan and Ruth buy 
their first Texas ranch

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1973

Nolan begins to cattle
ranch professionally

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2000

Nolan launches
Nolan Ryan Beef®

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2011

Nolan presented with
the Golden Spur Award

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2020

Nolan launches
‘Goodstock by Nolan Ryan’

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Visit Our Butcher Shop.

Inside the Shop

Our shop features beef prepared by our in-house butcher, a selection of local foods, wine, and BBQ provisions, as well as curated goods by local artisans.

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Good from the Start

Animal welfare is a top priority for us. We partner with Dr. Temple Grandin to ensure all of our animals are cared for and treated with respect. 

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Photo of Cow with Cattle Proomoting Animal Regulations

FEATURED IN

AUSTIN FOOD MAGAZINE

Goodstock By Nolan Ryan Butcher Shop opens in Round Rock: Goodstock offers the newest product line from Nolan Ryan Brands.

Nolan Ryan Featured in South Texas Eater Austin Magazine Article

EATER AUSTIN

New Butcher ShopHall of Fame baseball pitcher Nolan Ryan opened a butcher shop up in Round Rock today, Friday, June 26

CHET GARNER FROM THE DAYTRIPPER TOURS THE SHOP

Watch The Video: Watch as Chet gets the low-down on the shop