Videos

    Wanting to treat your family to the ultimate Texas Christmas meal, but unsure about how to prepare a Prime Rib Roast?   Chef Robert Hale from Beef Loving Texans is breaking it down for you in this vide...

Wanting to treat your family to the ultimate Texas Christmas meal, but unsure about how to prepare a Whole Beef Tenderloin? Chef Robert Hale from Beef Loving Texans is breaking it down for you in this video! Watch now to go from Novice to Pro...

In the latest Goodstock “Good Tips” video, Chris breaks down the basics to help you feel confident in taking the brisket leap. If you’ve ever had questions about how big a brisket you should buy, how much fat to trim, or how to season the meat to get a good bark, you’ll find answers here.

In our latest episode of 'Good Tips' our Goodstock expert, Chris discusses useful grilling tools and tricks designed to create delicious steaks, burgers, and BBQ with ease.

In the newest episode, our Goodstock expert, Chris dives into the world of flavor with spices, rubs and marinades.  Whether you are looking to add additional flavor for a quick steak on the grill or spending hours seasoning briskets and beef ribs for the perfect backyard BBQ, our video provides you with useful pointers to ensure the most flavorful, tender beef possible, crowning you "The Grill Master" with family and friends!

Our Goodstock expert, Chris offers a few good tips on what to look for in choosing the best ground beef for you. We offer 80 lean/20 fat ground chuck, which provides superior flavor and versatility due to it's lean-to-fat balance.

Watch as our expert, Chris goes in depth on the most tender cut- the Tenderloin.  Breaking down the entire muscle to show how to best utilize each section for various meals throughout the week.

Watch as our Goodstock expert, Chris focuses on Texas' favorite cut- the ribeye and shows the differences of each cut to ensure you can spot the best one in the meat case.

Watch below as our expert Chris breaks down the difference between Prime and Choice beef and gives a few tips when it comes to spotting the difference. 

As part of this year's Texas Monthly BBQ Fest, Backyard Edition hosted by Daniel Vaughn, Nolan Ryan and Chet Garner from 'The Day Tripper' tour the Butcher Shop. They spoke about Nolan Ryan's history in ranching, Hall-of-Fame status in baseball and ranching, and discussed beef selection, preparation and grilling techniques.